Monday, July 23, 2018

ecommerce in nigeria | e-commerce in nigeria pdf | growth of ecommerce in nigeria




ecommerce site in niger

There are hundreds of e-commerce websites in Nigeria. Here is a list of top 10 most reliable e-commerce websites in Nigeria in 2018.

1. Jumia Nigeria.

jumia nigeria website
Jumia is one of the most popular e-commerce websites in Nigeria. Jumia Nigeria, established in May 2012, is Nigeria’s version of amazon.com. The popularity of Jumia Nigeria has gone far beyond the shores of this continent and was rated by Amazon’s Alexa as the most visited e-commerce website in Nigeria.
You can sell virtually all your forms of products on Jumia. To get started, check-out the Jumia Marketplace website.

2. Konga.

konga nigeria website
Nigeria’s online Megastore was “borne out of the desire to deliver with speed and precision so that you would never have to worry about accessing your needs and wants at your convenience.” It owns large warehouses stocked up with goods and strategically located in Key cities such as Lagos, the capital Abuja, and Port Harcourt to ensure swift and efficient delivery.
Konga also allows small businesses with varieties of products to sell and showcase on their website. Click here to learn more about selling on Konga.

3. DealDey.

dealday nigeria website
Launched in March 2011, DealDey features a daily deal on the best things to do, see, eat, and buy in Nigeria. DealDey is an easy and fun way to get fantastic deals on great experiences. DealDey supports local businesses and in return, they support consumers with good savings!
The company’s philosophy is simple: to help great businesses be found by consumers who are looking for a great deal. This philosophy is what makes DealDey a great destination for small business owners looking to sell their products online.

4. PayPorte.

payporte nigeria website
Launched in September 2014, PayPorte has since thrived to ensure it caters to a wide demographic that ranges from the youths and to the young urban professionals. The online e-commerce giant has tagged itself as Nigeria’s preferred online retail store.
PayPorte also partners with local businesses by showcasing their goods on its platform to a wider audience, these businesses access to customers, great logistics coverage and the opportunity to excel in business. Click here to get started.

5. VConnect Nigeria.

vconnect nigeria website
VConnect was popularly known as Nigeria’s business listing website until recently when the website launched an open marketplace for its business to showcase their goods and services.
Just like any other e-commerce website in Nigeria, VConnect provides its users with many other services such as logistics and payment facilitation.

6. Kara.

kara nigeria website
Kara.com.ng is one of the top online stores in Nigeria, visited by thousands of people on a daily basis, Kara.com.ng offers a massive collection of everything from Mobile Phones to Electrical and Power Supplies products at some of the best prices.
Kara also features a marketplace that allows other business owners to sell their products on the platform.

7. Printivo Store.

printivo nigeria website
Printivo is Nigeria’s most popular online print shop. Printivo is an online print provider that provides its customers with free templates created by designers across Nigeria.
Printivo Store is an online marketplace that allows designers and print providers to make money online by selling their prints and designs to customers all across the country. Unlike other e-commerce websites, Printivo store is a marketplace for print designs online.

8. OLX Nigeria.

olx nigeria website
Olx is an online site thought to be the next generation’s free online classifieds. It doesn’t follow the conventional online stores, instead offering an information filled environment for both buyers and sellers to interact and transact.
On OLX, sellers can design, display and post ads under the specified categories to which it belongs (a seller can place an Ad for a car under Automobiles category). The categorising of ads gives the online market a structured design making it faster to locate products of interest.

9. Gloo NG.

gloo nigeria website
Gloo.ng started life in 2012 as BuyCommonThings.com, but rebranded the next year, and specialises in delivering affordable supermarket goods to the doorsteps of clients on a same-day basis.
Gloo.ng is more like an online supermarket for groceries. Gloo also partners with other small business to sell on the platform.

10. Jiji Nigeria.

jiji nigeria website
Founded in 2014, Jiji.ng is fast-growing Nigerian free online classifieds with an advanced security system. Jiji provides a simple hassle-free solution to sell and buy almost anything.
As a Seller or business owner, you can post free classified ads of your products and services for free on the website and get maximum efficiency in terms of reach and profit.





Here are the top 10 best ecommerce websites in Nigeria you should know in 2018.

1. Jumia

 10 Best Ecommerce websites in Nigeria You should know
As the most popular ecommerce website, Jumia was rated the highest visited ecommerce website in Nigeria. Jumia Nigeria was established in 2015, precisely May. This online store deal massively on different items.
You can buy almost anything you want such as electronics, food stuffs, provisions, and many more.
Payment option (s):
You can make payment through credit and Debit card, cash on delivery and other methods.

2. Konga Online Store

 10 Best Ecommerce websites in Nigeria You should know
Like Jumia, Konga is one of the 10 best ecommerce websites in Nigeria.
It was established in 2012 and since then, konga has been grown to offer ecommerce services.
As a growing online store in Nigeria, Konga deals on mobiles devices and electronics in general, bags, fashions and other products.
Payment option (s):
When you buy item (s) on Konga, you’re at liberty to pay via internet banking with your Credit/Debit card, Cash on Delivery or Point of Sales (POS) – the choice is yours.
Note: you may be able to pay N100, 000 with POS on delivery

3.FeelynX Online Fashion Store:

 10 Best ecommerce websites in Nigeria You should know
Established in 2017, FeelynX is one of the fast growing ecommerce/online fashion website in Nigeria. It deals only on ladies items/wears such as shoes, bags, clothes, perfumes etc.
At FeelynX online fashion store, their priority is to proffer a better solutions to most women domestic problems fashion-wise, by making provisions for quality brand new and like-new items for sales or rent.
The billion naira question is; why stuff your wardrobe with expensive item (s) you’d never get to use just after one event or occasion? -that’s the idea behind rentage at FeelynX  Online Store to save you the stress of having such items in your wardrobe.
In addition to offering quality items, FeelynX also trade from their customers.
In other words you can bring your brand new items, or light-used designer items or African designs to your local FeelynX pick-up location and exchange them for store credit to buy other items in their collections.
They also has an impressive customer relations services.
When you buy any item from FeelynX, it will be delivered to you anywhere in Nigeria with free delivery for those within Abuja and affordable delivery fee for those outside Abuja
Payment option (s):
FeelynX has two payment options; you can make your payment through Bank Transfer or Pay on Delivery

4. Dealdey:

10 best ecommerce websites you should know in Nigeria
Dealdey was establishment in March 2011. It is also one of the 10 best online store websites in Nigeria you should know.
They deal on products and services such as electronics, mobiles devices, Food, hotel bookings, professional courses etc.
DealDey online store is flexible and has a good support service.
Payment option (s):
Dealdey has three payment options which include, Wallet option, GT PAY exclusively to GT bank users and Card payment (Master card, Verve or Visa) 

5.  Wakanow Online Store

10 best ecommerce websites you should know in Nigeria
Wakanow was established in 2008. It became fully functional during the first Fifa World Cup competition hosted in Africa in 2010.
As an ecommerce website, Wakanow provides a full information on hotel reservations. They also provides details about airport pickups, visa assistance and other travel related services.
Payment option (s):
You can make your payment using Quickteller.

6. Shopaholic:

 10 Best ecommerce websites in Nigeria You should know
Being one of the 10 best ecommerce websites in Nigeria, Shopaholic has been in existence since 2009.
They deal on fashions and other accessories.
Shopaholic was registered under BVX LTD. They claimed to be the brain behind Cash on Delivery method in Nigeria which plays a vital role in building customer’s trust, thereby paving a way for other online stores in the industry.
Payment option (s):
You can make payment on Shopaholic through Bank Transfer and Cash on Delivery when the goods arrive.

7. Kaymu Online Store:

 10 Best Ecommerce websites in Nigeria You should know
As one of the 10 best ecommerce website in Nigeria, Kaymu was established in 2012 by Africa internet group. There focus is primarily on creating internet market platforms that enables marketers both buyers and sellers to carry out a smooth transaction via their website.
Payment option (s):
Kaymu accept Pay on Delivery and Partners Interswitch on e-payment.

8. Mall for Africa:

 10 Best ecommerce websites in Nigeria You should know
Mallforafrica is among the top online procurement website in Africa. Their major aim is to assist, African with base in Africa procure their best products and services from the top malls all around the world and have them delivered to your homes no matter where you are.
Payment option (s):
MallForAfrica WebCard.

9. DressMeOutlet:

 10 Best ecommerce websites in Nigeria You should know
DressMeOutlet is an online store that deals on beauty items, health and Fashion. It is also one of the best ecommerce websites in Nigeria.
They claimed to market best products locally and internationally made such as bags, shoes, beauty dresses, and jewelleries. Find out!
Payment option (s):
Internet banking

10.  Adibba

 10 Best ecommerce websites in Nigeria You should know
Adibba.com is well-structured ecommerce/online store website that deals on high quality products such as Power Solutions, Children’s items, Appliances, Electronics, Sports and other services like installation of Equipment etc.
It was launched in September 2013.
Adibba is known for provision of awesome  customer support to its customers.
Payment option (s):
They accept Pay on Delivery, Internet banking etc.
Final thoughts:
Ecommerce has come a long way in Nigeria making buying and selling easy for workers and business owners on tight schedule, who can now place their order and have the items as requested delivered at their homes or anywhere preferable to them.
Some of the reviews about online stores read thus:
It is so much easier to sit at home, find what we need it and then it’s delivered to our front door.Online shopping makes it easy for us to compare sellers before buying. we can get more detail before making a decision to buy or not – Justclick shop.
The benefits of online shopping should not be undermined. Apart from convenience attached to this, it’s cost saving for those that know how to get the best deal online – Oyewole Folarin.
Embrace Online shopping!





The idea of buying your products online and have them delivered at your doorstep is what makes ecommerce appealing to most Nigerians.
There are hundreds of ecommerce websites in Nigeria. However, the following features are what set the big fish apart from the fry;
·         Size of online inventory,
·         customer size
·         Sales recorded and
·         Quality of service
·         User Trust
This is why it is not surprising that the top 10 ecommerce websites in Nigeria control more than 95% of the market share in the country while leaving the crumbs for the less popular ones.
Therefore, let’s take a look at some of these top 10 ecommerce websites in Nigeria based on some of the features outlined above;

1. Jumia
Jumia Nigeria was established in May 2012.
Backed by a $60 million foreign investment, it is unarguably the most popular online store in Nigeria. Jumia is currently rated as the most visited ecommerce website in Nigeria by Alexa.
With Jumia you can virtually have access to most of all your needs. Products in their online inventory include electronics, fashions, household equipment, provisions and food stuffs amongst others.
You can rightly say that jumia has everything and trust me you won’t be so wrong.

2.Konga
Like Jumia, Konga is also one of the top online stores that are making waves in Nigeria.
Konga was founded in 2012 by Sim Shagaya and has grown to one of the best online shopping stores in the country.
Konga is unarguably no.2 in the top 10 list of ecommerce websites in Nigeria (according to Alexa)
It has in its stores a range of consumer electronics, bags, fashion items and many other products.

3. Kara.com.ng
This is one of the leading ecommerce site in Nigeria in terms of household appliances and electronics.
Kara.com.ng however offers 100% preferential treatment to customers by making sure that everything from placing your order to delivering it right to your doorstep is free.
It  also offers multiple payment options for its customers such as online payment via credit/debit card, bank transfer and cash on delivery option as well.
It is the only ecommerce store in Nigeria to stock industrial grade generators.

4. Dealdey
Dealdey was established in March 2011.
It is on our list of top 10 ecommerce websites in Nigeria because of the crazy deals you can find (up to 90% discount on products and services).
They offer products like mobile phones and accessories, Electronics, food, professional courses, spa treatments, fashion, hotel bookings and lots more.
DealDey is flexible and fun way to get nice deals on great experiences.

5. Kaymu
Kaymu was launched in 2012 by Africa internet group.
Their business activities primarily centre on creating online market channels that allow buyers and sellers carryout transactions on their website.
It has a sizeable monthly traffic and is fairly popular amongst Nigerians.

6. DressMeOutlet
DressMeOutlet is a Nigerian eCommerce shop that focuses on fashion, health and beauty products. It is a niche-based online store
They claim to sell the best selection of products locally and internationally made, ranging from health & beauty products, dresses to shoes and finally bags and jewelleries.
This online store is known for its quality of products and services.
However, the idea behind Dressmeoutlet.com centres on uniting fashion freaks & health and beauty conscious people to ensure they get access to the best, highest-quality products and designs they love.

7. Wakanow
Wakanow.com was established in 2008.
However, it came into limelight with commencement of full operations during the first Africa hosted FIFA World Cup competition in 2010. Since then, they have been having astronomical growth.
This website provides its customer with full information on hotel reservations flight fares, visa assistance, airport pickups and many other travel services. They have some pretty good reviews online making it one of the most trust worthy travel booking sites.

8. Traclist
This is another fashion ecommerce site in Nigeria.
Traclist offers top fashion products such as shoes and accessories.
They also allow fashion dealers to earn profit by offering the best deals on similar product to you.
Traclist also offers nationwide delivery with “pay on delivery” (POD) as one of their payment options.
In order to encourage online payment (which Nigerians usually shy away from), they give 1.5% discount to customers who pay online using their debit cards.

9. Mall for Africa 
Mallforafrica.com is one of the leading online procurement sites in Africa.
They made the list of top 10 ecommerce websites in Nigeria not because of their inventory. Or because it is a website per se.
They really don’t sell anything themselves. And It’s an app.
But they are really popular in terms of customer base and quality of service they provide.
Their focus is to assist Africans based in Africa procure their most preferred products from the best malls around the world and get them delivered at their homes irrespective of their countries of residence.

10. Adibba
Adibba.com is a well-structured popular online store where you can get most of your desired products and services.
They not only have a well-structured ecommerce site with product categories like home appliances, Power solutions, fashion, kid items, electronics, sports and fitness; but they also provide quality services such as installation of equipments, repairs of security equipment amongst others.
Update: Adibba.com seems not to be working lately.

Without doubt, these top 10 ecommerce websites in Nigeria are setting the pace for others to follow.
Over to you!
Do you know any other popular ecommerce website that can be added to this list, add it in the comment box below






Buying is impulsive. And with the advent of ecommerce, spending a $1 million has been made easier. With a click on your smartphone millions can be purchased.  Whether it’s e-commerce or m-commerce, the industry has proven to be a multi-billion dollar venture. Africa has not been left out. Recently,the retail industry in Africa – Nigeria in particular – has seen tremendous growth, and its combined spending power has been said to reach an all time high of $1.3 trillion by 2030.
The recent upturn in e-commerce enterprises across Africa is revolutionizing not just the retail market but also business in general. The growth potential of this niche, as demonstrated by several e-commerce firms showcases the enormous opportunity undertapped. As one of the continent’s leading IT market, Nigeria has seen a rapid surge in the development of ecommerce businesses. According to euromonitor international, Nigerians are said to have spent N62 billion ($380 million) in online purchases as at 2011, with that figure predicted to rise as high as N150 billion ($920 million) by 2014. During this evolutionary process, a few ecommerce services have stood out in the minds of Nigerians.  Ventures Africa has made out a list of  the top seven ecommerce companies in the country based on on their Alexa ranking, which reflects customer patronage and popularity. In no respective order, here they are:
Wakanow
The country’s leading online travel agency. Launched in 2008 to “bridge the gap and inefficiencies in Nigeria’s online travel space”, Wakanow offers Nigerians up-to-date local and international travel information including flight plans and deals, hotels reservations and airport pick-ups. It recently added to its services visa procurement, thereby offering a robust and encompassing package for its customers. It partners foreign travel agencies to deliver unique vacation holiday packages. It was ranked by All World Network as the 5th fastest growing company in the country during the Nigeria@50 awards.
Jumia
Considered Africa’s biggest online retailer, with outlets also in Egypt, Cote d’Ivoire, Kenya  and Moroccco, Jumia.com has grown into the most popular online shop in Nigeria. Backed by foreign investment worth over $60 million, it deals in almost any sort of products ranging from Electronics to fashion and households and has come into partnership with top brands like Samsung, Apple, HP, Blackberry and Nokia to ensure in-time inventory restocking and provide customers with unbeatable deals. Formerly, Kasuwa, the orange-color-themed website offers reliable payment system a pay on delivery service where customers can afford to pay cash on their doorstep. Its rapid rise to commercial prominence is reflected on its quick climb to becoming the 5th local content website in Nigeria.
Kaymu
Nigeria’s very own E-bay, Kaymu is an online marketplace that gives nationwide exposure to independent retailers, using a fixed price or auction bid process. On Kaymu, a registered seller can list almost any item from smart phones to laptop accessories, books to rare coins. He/she can then choose to accept only bids – usually lasting few days – for the item (an auction-type listing) or offer the “Fixed price” option, which allows buyers to purchase the item right away at the set price.
Konga
Nigeria’s online Megastore was “borne out of the desire to deliver with speed and precision so that you would never have to worry about accessing your needs and wants at your convenience.” It owns large warehouses stocked up with goods and strategically located in Key cities such as Lagos, the capital Abuja, and Portharcourt to ensure swift and efficient delivery. ‘Making shopping simpler’, Konga offers wide range of products from computers to mobile phones, clothing and households, books and stationery, satisfying a larger group of consumers. Konga is the highest ranked ecommerce website in Nigeria by alexa, signifying its growing presence and rapid growth in customer patronage.
DealDey
Launched in March 2011, DealDey features a daily deal on the best things to do, see, eat, and buy in Lagos and Abuja. It offers fantastic deals on great experiences. With an estimated 15,000 discounted deals so far on a range of products and services in restaurants, spas, as well as retail shops, and currently partnering over 1,600 merchants (up from 245 merchants one year ago) and over 88,000 purchases (up from 6,000 a year ago), the service is one of the fastest growing e-commerce platforms in Nigeria. According to DealDey, its vision is to create a mutually beneficial environment for local merchants who are looking to attract new customers, and consumers who want to save money by seeking fantastic service bargains.
Privateproperty.com.ng
Private Property focuses on providing a platform for property business activities. It gives buyers and prospective tenants an easier and more convenient medium of finding properties for sale and to rent, providing well detailed information to make a buying or renting decision. As well as private listings, selected estate agents also offer sales and rent information on properties, giving buyers and tenant an even wider range of property choice, while providing the agents an easy advertising platform.
Olx
Olx is an online site thought to be the next generation’s free online classifieds. It doesn’t follow the conventional online stores, instead offering an information filled environment for both buyers and sellers to interact and transact. On olx.com.ng, sellers can design, display and post ads under the specified categories to which it belongs (a seller can place an Ad for a car under Automobiles category). The categorizing of ads gives the online market a structured design making it faster to locate products of interest.


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